How to: Easy White on White Packshot with the LED F160 for Ecommerce

by Karl Taylor & Urs Recher

White backgrounds are quite usual in ecommerce and product photography. Nevertheless, when your product is also white it becomes a bit of a challenge. The trick here is to adjust the shadows of your product, so its edges don’t get lost in white. However, with the right light- and studio setup you can achieve beautiful results.

In this video, Karl Taylor and Urs Recher show you how to separate a white product from a white background without the need of editing the image in postproduction.

Urs and Karl use the broncolor LED F160 for this photoshoot. Using a continuous light gives you the advantage of visualizing your final image before you shoot it with your camera. In other words: What you see with your eyes, is what you get in the final image.

The second big advantage of using a continuous light such as the LED F160, is that it gives you the ability to shoot video on the same set as you did for your photography.